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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • A

    Arizona State University

    Inglés Empresarial

    Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Marketing Design, English Language, Business Correspondence, Brainstorming, Ethical Standards And Conduct, Negotiation, Purchasing, Presentations, Product Planning, Telephone Skills, Business Writing, Marketing Materials, Business Communication, Business Planning, Financial Analysis, Communication, Marketing

    4.8 stars, 2.2K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (2.2K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Strategic Sales Management

    Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Training, Selling Techniques, Case Studies, Sales Support, Sales Enablement, Business Planning, General Sales Practices, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Market Intelligence, Product Planning, Customer Analysis, Competitive Intelligence

    4.5 stars, 545 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (545) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Web Analytics and SEO, Blogs, Content Optimization, Web Analytics, Content Performance Analysis, Web Content, Keyword Research, Content Management, Marketing, Analytics, Web Design, Web Development, User Experience

    4.5 stars, 800 reviews, Advanced, Guided Project, Less Than 2 Hours

    ★ 4.5 (800) · Advanced · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Email Marketing, Business Software, Customer Communications Management, Sales Pipelines, Dashboard, Account Management, Data Management, Customer Service, Marketing, Sales Operations, Team Building

    4.6 stars, 1.1K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (1.1K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • A

    Adobe

    Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat

    Skills you'll gain: Photo Editing, Adobe Illustrator, Adobe Photoshop, Adobe Acrobat, Typography, Color Theory, Document Management, Generative AI, Graphic Design, AI powered creativity, Graphic and Visual Design, Graphic and Visual Design Software, Adobe Creative Cloud, Document Control, Photography, Visual Storytelling, Adobe Firefly, Graphics Software, Workflow Management, Branding

    4.7 stars, 711 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (711) · Beginner · Specialization · 1 - 3 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • M

    Madecraft

    A Day in the Life of a Data Scientist

    Skills you'll gain: Data Science, Data Analysis, Data Analysis Software, Technical Communication, Data Storytelling, Data Ethics, Analytics, Data-Driven Decision-Making, Business Analysis, Productivity, Data Presentation, Analytical Skills, Code Review, Process Design, Time Management, Data Visualization, Exploratory Data Analysis, Stakeholder Communications, Project Management, Python Programming

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Facebook: Mobile, Messenger & Groups

    Skills you'll gain: Facebook, digital literacy, Social Media, Communication, Social Media Marketing, Media and Communications, Data Sharing, Social Skills, Social Media Strategy, Community Development, Relationship Building, Online Advertising, Information Privacy, Collaboration, Content Management, Group Policy, File Management, Organizational Skills

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Florida

    AI in Travel, Tourism, Hospitality & Event Management

    Skills you'll gain: Data Ethics, Machine Learning, Applied Machine Learning, Machine Learning Algorithms, Hospitality, Natural Language Processing, Responsible AI, Supervised Learning, Artificial Intelligence, Hospitality Management, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, AI literacy, Guest Relations, Reinforcement Learning, Event Management

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Organizational Strategy for Competitive Advantage

    Skills you'll gain: Business Management, Business Leadership, Organizational Effectiveness, Decision Making, Innovation, Corporate Sustainability, People Management, Ethical Standards And Conduct, Leadership, Culture Transformation, Systems Thinking, Competitive Analysis, Strategic Partnership, Business Modeling, Environmental Social And Corporate Governance (ESG), Market Analysis, Influencing, Value Propositions, Growth Strategies, Culture

    4.7 stars, 4.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (4.3K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Create a Promotional Video using Canva

    Skills you'll gain: Customer Engagement, Canva (Software), Selling Techniques, Video Production, Promotional Materials, Copywriting, Promotional Strategies, Social Media Content, Driving engagement, Multimedia, Product Promotion, Marketing, Social Media Marketing, Value Propositions, Content Creation, Animations

    4.3 stars, 1.1K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.3 (1.1K) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • U

    University of Colorado Boulder

    BiteSize Statistics for Intermediate Learners

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Sample Size Determination, A/B Testing, Statistical Methods, Correlation Analysis, Statistical Inference, Statistical Modeling, Probability & Statistics, Predictive Modeling, Sampling (Statistics), Statistics, Analysis, Statistical Analysis, Predictive Analytics, Exploratory Data Analysis, Business Analytics, Scatter Plots, Model Evaluation, Regression Testing

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Advanced Competitive Strategy

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Corporate Strategy, Competitive Analysis, Strategic Thinking, Strategic Marketing, Strategic Partnership, Regulatory Compliance, Product Strategy, New Business Development, Consolidation, Market Dynamics, Revenue Management, Consumer Behaviour, Market Analysis, Business Economics, Marketing

    4.7 stars, 884 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (884) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
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