Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: Magnetic Resonance Imaging, Neurology, Medical Imaging, Anatomy, Image Analysis, Data Analysis, Correlation Analysis, Data Manipulation, R (Software), Radiology, Experimentation, Research Design, Statistical Analysis, Image Quality, Psychology, Advanced Analytics, Network Analysis, R Programming, Statistical Methods, Statistics
★ 4.7 (3.3K) · Intermediate · Specialization · 3 - 6 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Payroll Tax, Payroll, Payroll Systems, Payroll Processing, Payroll Administration, Payroll Reporting, Tax Compliance, Tax Management, Labor Compliance, Tax Returns, Tax Preparation, Compensation Management, Non-Profit Accounting, Data Entry, Income Tax, Workforce Management, Customer Service, Benefits Administration, Labor Law, Data Analysis
★ 4.7 (821) · Beginner · Professional Certificate · 3 - 6 Months
Skills you'll gain: Data Storytelling, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Data Presentation, Interactive Data Visualization, Data Ethics, Tableau Software, Data Analysis, Data Cleansing, Data Manipulation, Data Transformation, Data Preprocessing, Data Wrangling, Technical Communication, Data Science, Data Quality, Data Validation, Python Programming
★ 4.7 (932) · Advanced · Course · 1 - 3 Months

Skills you'll gain: Data Cleansing, Data Integration, Data Quality, Data Analysis Software, Data Manipulation, Data Wrangling, Data Transformation, Data Validation, Jupyter, Data Analysis, Programming Principles, Data Processing, Data Import/Export, Exploratory Data Analysis, Analytics, Development Environment, Python Programming, Command-Line Interface, Code Reusability
Intermediate · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: Marketing, Strategic Marketing, Brand Marketing, Branding, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Marketing Strategy and Techniques, Marketing Management, Marketing Planning, Go To Market Strategy, Marketing Psychology, Marketing Communications, Strategic Communication, Customer Insights, Market Opportunities, Customer Analysis, E-Commerce
★ 4.8 (239) · Beginner · Course · 1 - 4 Weeks
Arizona State University
Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Marketing Design, English Language, Business Correspondence, Brainstorming, Ethical Standards And Conduct, Negotiation, Purchasing, Presentations, Product Planning, Telephone Skills, Business Writing, Marketing Materials, Business Communication, Business Planning, Financial Analysis, Communication, Marketing
★ 4.8 (2.2K) · Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Dashboard, Dashboard Creation, MicroStrategy, Data Presentation, Interactive Data Visualization, Data Storytelling, Analytics, Business Intelligence, Data Visualization, Business Analytics, Data Integration, Data Modeling, Data Analysis, Statistical Visualization, Business Intelligence Software, Analysis, Data Wrangling, Data-Driven Decision-Making, Heat Maps, Data Management
Intermediate · Course · 1 - 3 Months

28DIGITAL
Skills you'll gain: Closing (Sales), Business Modeling, Cold Calling, Design Thinking, Customer Analysis, Entrepreneurship, Selling Techniques, Market Opportunities, Innovation, Sales Process, Market Analysis, Marketing, General Sales Practices, Ideation, Marketing Strategy and Techniques, Target Market, Marketing Strategies, Competitive Analysis, Business Strategy, Strategic Marketing
★ 4.6 (726) · Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Responsible AI, LLM Application, Agentic Workflows, Generative AI Agents, AI Workflows, Data Ethics, Generative AI, Artificial Intelligence, Generative Model Architectures, Agentic systems, Personalized Campaigns, AI Personalization, Natural Language Processing, Business Marketing, Language Interpretation, Translation, and Studies, Customer Engagement, Customer experience improvement, Customer Support, Data Synthesis, Business Intelligence Software
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Data Visualization, Data Analysis, Data Entry, Data Analysis Software, Microsoft Office, Spreadsheet Software, Data Manipulation, User Interface (UI)
★ 4.3 (448) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Dashboard, Dashboard Creation, Spreadsheet Software, Interactive Data Visualization, Excel Formulas, Performance Reporting, Data Visualization, Data Presentation, Data Analysis, Microsoft Copilot, Data Wrangling, Data Import/Export, Analytics, Data Cleansing, Data Manipulation, Data Science, Data Management
Beginner · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Brand Strategy, Value Propositions, Branding, Brand Management, Brand Awareness, Logo Design, Target Audience, Strategic Marketing, Consumer Behaviour, Marketing Design, Customer Insights, Competitive Analysis
★ 4.7 (906) · Intermediate · Course · 1 - 3 Months