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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IBM

    Introduction to Data Engineering

    Skills you'll gain: Data Store, Data Architecture, Apache Hadoop, Extract, Transform, Load, Relational Databases, Big Data, Data Storage, Databases, Operational Databases, Apache Spark, Data Storage Technologies, Data Lakes, Data Warehousing, Data Governance, Data Pipelines, Data Integration, Data Processing, SQL, NoSQL, Data Science

    4.7 stars, 3.7K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (3.7K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Data Presentation, Employee Onboarding, Data Management, Team Motivation, Technical Communication, Data Analysis, Project Management, Interviewing Skills, Data Science, New Hire Orientations, Data-Driven Decision-Making, Data Strategy, Organizational Leadership, Team Management, Analytical Skills, Data Literacy, Leadership, Communication

    4.5 stars, 11K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (11K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Skillshare

    The Art of Branding: Authentic Brands in Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Brand Strategy, Branding, Brand Marketing, Graphic Design, Visual Storytelling, Value Propositions, Style Guides, Design Elements And Principles, Conceptual Design, Storytelling

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universitat Autònoma de Barcelona

    ¿Cómo persuadir? Jugando con palabras, imágenes y números

    Skills you'll gain: Persuasive Communication, Presentations, Verbal Communication Skills, Communication, Visual Storytelling, Microsoft PowerPoint, Infographics, Analysis, Data Storytelling, Data Presentation, Persona (User Experience), Statistical Methods, Psychology, Probability & Statistics

    4.4 stars, 3.3K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (3.3K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Pearson

    Preparing the Legal Foundation

    Skills you'll gain: Business Ethics, Target Market, Entrepreneurship, Ethical Standards And Conduct, Branding, Competitive Analysis, Legal Risk, Brand Strategy, Target Audience, Strategic Marketing, Business Planning, Organizational Structure, Regulation and Legal Compliance, Marketing, Brand Awareness, Regulatory Compliance, Law, Regulation, and Compliance, Commercial Laws, Marketing Strategies, Entrepreneurial Finance

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Data Analysis and Business Applications

    Skills you'll gain: Responsible AI, Microsoft Excel, Prompt Engineering, Analytics, Data Analysis, Presentations, Analytical Skills, Management Reporting, Spreadsheet Software, Business Analytics, Prompt Patterns, Excel Formulas, Proposal Development, Data Ethics, Business Reporting, Microsoft Copilot, Data Science, Decision Support Systems, Business Operations, Strategic Decision-Making

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universidad Austral

    Fundamentos de Excel para Negocios

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Excel Formulas, Data Analysis, Data Visualization, Data Import/Export, Data Entry, Microsoft Office, Productivity Software, Presentations, Data Management, Finance, Financial Analysis

    4.8 stars, 5.6K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (5.6K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    Duke University

    Managing Big Data with MySQL

    Skills you'll gain: Database Design, MySQL, Relational Databases, SQL, Database Management, Data Modeling, Query Languages, Databases, Big Data, Business Analysis, Data Analysis

    4.7 stars, 4.1K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (4.1K) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • O

    Olay

    Introduction to Cosmetic Science and Ingredients

    Skills you'll gain: Laboratory Experience, Quality Control, Statistical Process Controls, Laboratory Procedures, Laboratory Testing, Ideation, Market Analysis, Good Manufacturing Practices, Product Quality (QA/QC), Market Dynamics, Feasibility Studies, Chemistry, Quality Assurance, Regulatory Compliance, Verification And Validation, Experimentation, Biochemistry, Safety Standards, Ethical Standards And Conduct, Biology

    4.7 stars, 586 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (586) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • D

    Duke University

    AI Product Management

    Skills you'll gain: Deep Learning, MLOps (Machine Learning Operations), Responsible AI, Model Evaluation, Data Ethics, Data Management, Experience Design, Unsupervised Learning, Model Training, User Experience Design, Data Quality, Model Deployment, Data Preprocessing, Human Centered Design, Machine Learning, Regression Analysis, Project Management, Product Management, Product Design, Data Science

    4.7 stars, 1.2K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (1.2K) · Beginner · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Building Business Models and Financial Strategies

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Business Planning, Business Modeling, Financial Forecasting, Strategic Decision-Making, Corporate Strategy, Budgeting, Strategic Thinking, Financial Acumen, Business Strategies, Financial Analysis, Business Acumen, Business Strategy, Financial Reporting, Income Statement, Financial Planning, Strategic Planning, Financial Modeling, Business Marketing

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Journey Optimization and Automation

    Skills you'll gain: AI Personalization, Data Storytelling, Conversion Funnel Analysis, Data Presentation, Power BI, Upselling, Marketing Automation, Dashboard, Dashboard Creation, Personalized Campaigns, Sales Pipelines, Microsoft Copilot, Journey Mapping, Lead Generation, Management Reporting, Business Process Automation, Performance Reporting, Return On Investment, Customer Analysis, Prospecting and Qualification

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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