• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • E

    Erasmus University Rotterdam

    Trade & investment: evidence-based policies for development

    Skills you'll gain: Policy Analysis, Research, and Development, Economic Development, Policy Development, Policy Analysis, International Relations, Research, Public Policies, Economics, Economics, Policy, and Social Studies, Writing, Diplomacy, Econometrics, Analysis, Market Dynamics, Estimation

    4.6 stars, 34 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (34) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    STARWEAVER

    Ultimate SEO Course

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Search Engine Marketing, Google Analytics, Digital Marketing, Web Analytics, Competitive Analysis, Content Strategy, WordPress, Web Content, Marketing, Content Creation, ChatGPT, Earned Media, Auditing, Technical Communication, Core Data (Software)

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Michigan

    Learning Experience Design: Development and Evaluation

    Skills you'll gain: Program Evaluation, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Professional Development, Content Creation, Design Strategies, Communication

    4.7 stars, 45 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (45) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Goodwill Industries International

    Career Support Community and Resources

    Skills you'll gain: Constructive Feedback, Coaching, Virtual Teams, Professional Development, Talent Pipelining, Telecommuting, Drive Engagement, Project Closure, Project Design, Professional Networking, Adaptability, Stakeholder Engagement, Fundraising and Crowdsourcing, Workforce Development, Strategic Partnership, Project Implementation, Technology Strategies, Emerging Technologies, Relationship Building, Presentations

    4.7 stars, 54 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (54) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    Les alliances qui changent les territoires : partenariats entre acteurs publics, acteurs privés et structures d'intérêt général pour le bien commun

    Skills you'll gain: Community Development, Strategic Partnership, Social Impact, Community Organizing, Sustainable Development, Finance, Program Evaluation, Relationship Building, Strategic Planning, Cross-Functional Collaboration, Innovation, Economic Development, Governance, Stakeholder Analysis, Stakeholder Engagement, Coordinating, Needs Assessment

    4.6 stars, 86 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (86) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Geneva

    Introduction to Political Citizenship

    Skills you'll gain: Social Studies, Social Justice, Policy Analysis, Political Sciences, Social Sciences, Cultural Diversity, Public Policies, Sociology, Public Affairs

    4.8 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (18) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universitat Autònoma de Barcelona

    Ley de protección de datos. Conoce tus derechos

    Skills you'll gain: General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Personally Identifiable Information, Security Controls, Information Privacy, Data Security, Data Governance, Regulation and Legal Compliance, Data Management, Data Access, Regulatory Compliance, Risk Analysis, Informed Consent

    4.6 stars, 151 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (151) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • V

    Vanderbilt University

    Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials

    Skills you'll gain: Patient Communication, Informed Consent, Clinical Research, Community Outreach, Patient-centered Care, Clinical Trials, Health Equity, Health Disparities, Clinical Research Ethics, Patient Education and Support, Diversity Training, Research, Healthcare Ethics, Interpersonal Communications, Diversity Awareness, Community Health, Cultural Responsiveness, Rapport Building, Patient Referral, Diversity Equity and Inclusion Initiatives

    4.8 stars, 107 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (107) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    Illinois Tech

    Industrial Psychology

    Skills you'll gain: Industrial and Organizational Psychology, Job Analysis, Talent Management, Leadership and Management, Management Training And Development, Team Leadership, Organizational Leadership, Performance Analysis, Staff Management, Performance Review, Diversity Equity and Inclusion Initiatives, Leadership, People Development, Human Resource Management, Human Resource Strategy, Performance Appraisal, Human Resources, Team Motivation, Human Resources Management and Planning, Diversity and Inclusion

    4.7 stars, 20 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (20) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California San Diego

    Learn to Teach Java

    Skills you'll gain: Debugging, Object Oriented Programming (OOP), Object Oriented Design, Java, Java Programming, Teaching, Programming Principles, Program Development, Pedagogy, Computer Programming, Software Design, Computational Thinking, Education Software and Technology, Cultural Responsiveness, Digital pedagogy, Test Case, Computational Logic, Algorithms, Data Structures

    4.7 stars, 57 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (57) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado System

    Homeland Security and Cybersecurity Future

    Skills you'll gain: Cybersecurity, Cyber Security Strategy, Infrastructure Security, Cyber Attacks, Cyber Operations, Cyber Risk, Security Management, Cyber Security Policies, Cyber Governance, Incident Response, Risk Management Framework, Technology Solutions, Information Privacy

    4.7 stars, 162 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (162) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    The Harder Side of Science Communication

    Skills you'll gain: Learning Theory, Human Learning, Motivational Interviewing, Education and Training, Pedagogy, Scientific Methods, Course Development, Communication Strategies, Research, Science and Research, Research Methodologies, Communication, Psychology

    4.3 stars, 6 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…118119120…614

In summary, here are 10 of our most popular social media marketing courses

  • Trade & investment: evidence-based policies for development: Erasmus University Rotterdam
  • Ultimate SEO Course: STARWEAVER
  • Learning Experience Design: Development and Evaluation: University of Michigan
  • Career Support Community and Resources: Goodwill Industries International
  • Les alliances qui changent les territoires : partenariats entre acteurs publics, acteurs privés et structures d'intérêt général pour le bien commun: ESSEC Business School
  • Introduction to Political Citizenship: University of Geneva
  • Ley de protección de datos. Conoce tus derechos: Universitat Autònoma de Barcelona
  • Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials: Vanderbilt University
  • Industrial Psychology: Illinois Tech
  • Learn to Teach Java: University of California San Diego

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok