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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of London

    Foundations of Data Science: K-Means Clustering in Python

    Skills you'll gain: Plot (Graphics), Data Visualization, Data Literacy, Statistical Methods, Data Science, Applied Machine Learning, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Descriptive Statistics, Data Processing, Analytics, Machine Learning, Data Manipulation

    4.6 stars, 735 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (735) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Skillshare

    The Art of Branding: Authentic Brands in Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Brand Strategy, Branding, Brand Marketing, Graphic Design, Visual Storytelling, Value Propositions, Style Guides, Design Elements And Principles, Conceptual Design, Storytelling

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Meta

    HTML and CSS in depth

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Bootstrap (Front-End Framework), Debugging, UI Components, Web Development Tools, Front-End Web Development, Web Design and Development, Web Design, Semantic Web, Hypertext Markup Language (HTML), Browser Compatibility, Frontend Performance, Web Development, Web Content Accessibility Guidelines, Web Analytics and SEO, User Interface (UI), Software Engineering Tools, Javascript

    4.7 stars, 1.9K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (1.9K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    The Business Analyst's Career Master Plan

    Skills you'll gain: Requirements Elicitation, Business Analysis, Process Analysis, Requirements Analysis, Business Systems Analysis, Systems Analysis, Professional Development, Analysis, Operational Analysis, Requirements Management, Business Analysis Tools, Business Requirements, Stakeholder Engagement, Business Analytics, Business Workflow Analysis, People Development, Consulting, Project Management Institute (PMI) Methodology, Business Communication, Creative Thinking

    Beginner · Course · 3 - 6 Months

    Category: New
    New
  • J

    Johns Hopkins University

    Practical Machine Learning

    Skills you'll gain: Model Evaluation, Predictive Modeling, Machine Learning Algorithms, Model Training, Machine Learning Methods, Feature Engineering, Supervised Learning, Machine Learning Software, Classification And Regression Tree (CART), Predictive Analytics, Applied Machine Learning, Data Preprocessing, R Programming, Classification Algorithms, Machine Learning, Random Forest Algorithm, Regression Analysis

    4.5 stars, 3.3K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (3.3K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • R

    Rice University

    Basic Data Descriptors, Statistical Distributions, and Application to Business Decisions

    Skills you'll gain: Statistics, Descriptive Statistics, Probability & Statistics, Probability Distribution, Business Analytics, Statistical Methods, Microsoft Excel, Statistical Modeling, Data Analysis, Excel Formulas, Statistical Analysis, Descriptive Analytics, Box Plots, Sampling (Statistics), Statistical Inference, Correlation Analysis, Decision Making, Variance Analysis

    4.7 stars, 2.7K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (2.7K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Sage Publications

    From Social Science to Data Science

    Skills you'll gain: Pandas (Python Package), Statistical Methods, Data Import/Export, Statistical Analysis, Research Design, Data Literacy, Statistical Inference, Text Mining, Science and Research, Data Manipulation, Data Integration, Data Analysis, Research Methodologies, Applied Machine Learning, Predictive Analytics, Data Science, Social Sciences, Network Analysis, Data Visualization, Python Programming

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • P

    Pearson

    Monopolistic Competition & Oligopoly

    Skills you'll gain: Game Theory, Advertising, Market Dynamics, Marketing, Business Strategy, Competitive Analysis, Business Economics, Strategic Thinking, Consumer Behaviour, Market Analysis, Supply And Demand, Branding, Economics, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Campaign Planning, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Marketing Budgets, Advertising Campaigns, Advertising, Pay Per Click Advertising, Marketing, Bidding, Digital Marketing, Paid media, Budget Management

    4.6 stars, 729 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (729) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Packt

    The Complete OpenAI Ecosystem - Tools, Use Cases & Workflows

    Skills you'll gain: AI Workflows, ChatGPT, Agentic Workflows, OpenAI, Generative AI Agents, AI powered creativity, Agentic systems, Content Creation, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Content Development and Management, Multimodal Prompts, Artificial Intelligence, Prompt Engineering, Generative AI, AI literacy, LLM Application, Social Media Content, Social Media Campaigns, LinkedIn

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Brand Management, Campaign Management, Target Audience, Marketing Operations

    4.7 stars, 285 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (285) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    Amazon Web Services

    Amazon Supply Chain Specialist

    Skills you'll gain: Supply Chain Systems, Reverse Logistics, Supply Chain Management, Transportation, Supply Chain, and Logistics, Supply Chain, Business Intelligence, Data Literacy, Warehouse Operations, Supply Chain Planning, Operations Management, Inventory and Warehousing, Operations, Order Delivery, Transportation Operations, Forecasting, Demand Planning, Data Analysis, Dashboard, Customer Demand Planning, Decision Intelligence

    Beginner · Professional Certificate · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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