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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • F

    Fractal Analytics

    Leadership Strategies for AI and Generative AI

    Skills you'll gain: Responsible AI, Data Ethics, Generative AI, Human Centered Design, Problem Solving, Critical Thinking and Problem Solving, AI Security, Business Leadership, Strategic Leadership, AI Product Strategy, Generative Adversarial Networks (GANs), Business Strategy, Ethical Standards And Conduct, Decision Intelligence, Strategic Thinking, Artificial Intelligence, Critical Thinking, Design Thinking, Thought Leadership, Project Implementation

    4.6 stars, 242 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (242) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fractal Analytics

    Generative AI in User Research and Design Thinking

    Skills you'll gain: Ideation, Innovation, Design Thinking, User Research, AI powered creativity, Design Research, Generative AI, Competitive Analysis, User Experience Design, Journey Mapping, AI literacy, Human Centered Design, Data Ethics, Responsible AI, Artificial Intelligence, Problem Solving, Data Collection, Data Synthesis, Critical Thinking

    4.6 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • N

    Northwestern University

    The Business of Social

    Skills you'll gain: Social Media Marketing, Social Media Management, Social Media Strategy, Social Media, Social Media Analytics, Marketing Effectiveness, Marketing, Social Media Campaigns, Performance Measurement, Performance Analysis, Performance Metric, Business Metrics, Customer Engagement, Business-To-Consumer, Driving engagement, Legal Risk, Key Performance Indicators (KPIs), Sales Enablement, Integrated Marketing Communications, A/B Testing

    4.7 stars, 826 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (826) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fractal Analytics

    Data Lineage & Ethical Frameworks for Responsible AI

    Skills you'll gain: Responsible AI, Data Ethics, Data Mapping, AI Integrations, Data Governance, AI Workflows, Data Pipelines, Data Transformation, Governance, Data Integrity, Data Quality, Information Assurance, Risk Modeling, Metadata Management, Automation, Data Security

    4.3 stars, 7 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    How to Hire an SEO Agency or Freelancer

    Skills you'll gain: Search Engine Optimization, Project Scoping, Contract Review, Case Studies, Proposal Development, Web Analytics and SEO, Needs Assessment, Performance Metric, Performance Measurement, Business Metrics, Recruitment, Interviewing Skills, Expectation Management, Generative Engine Optimization (GEO), Digital Marketing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • A

    Amazon Web Services

    AWS Cloud Support Associate

    Skills you'll gain: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, Identity and Access Management, AWS CloudFormation, Root Cause Analysis, Amazon DynamoDB, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Software Architecture, IT Automation, Cloud Computing, Technical Support and Services, Web Applications, Information Technology, Customer Service, Software Development

    4.8 stars, 6.9K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.8 (6.9K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job ready
    Job ready
  • U

    University of Michigan

    Critical Thinking and Decision Science

    Skills you'll gain: Computational Thinking, Logical Reasoning, Critical Thinking, Data Analysis, Deductive Reasoning, Mathematical Modeling, Analytical Skills, Analysis, Experimentation, Mathematics and Mathematical Modeling, Critical Thinking and Problem Solving, Data Literacy, Systems Thinking, Statistical Methods, Simulations, Predictive Modeling, Programming Principles, Decision Making, Statistical Inference, Prompt Engineering

    4.7 stars, 5K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (5K) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Data Analysis and Visualization with Power BI

    Skills you'll gain: Power BI, Dashboard, Dashboard Creation, Data Storytelling, Advanced Analytics, Data Visualization Software, Data Presentation, Statistical Visualization, Data Visualization, Interactive Data Visualization, Data Analysis, Analytics, Statistical Analysis, Business Intelligence, Descriptive Statistics

    4.7 stars, 1.1K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Human Resources, IT Management, Branding, Customer Relationship Management, Brand Marketing, Marketing, Enterprise Resource Planning, Talent Management, Brand Management, Business Process Management, Marketing Management, Business Process, Business Economics, Customer Relationship Management (CRM) Software, Market Dynamics, Economics, Economic Development

    4.8 stars, 3.3K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (3.3K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Managerial Economics and Business Analysis

    Skills you'll gain: Supply And Demand, Statistics, Market Dynamics, Business Planning, Sampling (Statistics), Financial Systems, Banking Services, Bank Regulations, Statistical Inference, Financial Policy, Banking, International Finance, Business Analytics, Probability Distribution, Descriptive Statistics, Data Analysis, Statistical Analysis, Economics, Statistical Reporting, Statistical Hypothesis Testing

    4.8 stars, 4.4K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (4.4K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • P

    Pearson

    Economic Efficiency and Its Obstacles

    Skills you'll gain: Tax, Economics, Sales Tax, Economics, Policy, and Social Studies, Supply And Demand, Policy Analysis, Resource Allocation, Tax Laws, Social Justice, Payroll Tax, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business, Business Operations, Socioeconomics, Revenue Management, Consumer Behaviour, Social Studies, Operations, Political Sciences, Social Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Market Analysis

    4.8 stars, 3.4K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (3.4K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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