• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • V

    Vanderbilt University

    Honors AI Agents for High School Students

    Skills you'll gain: Retrieval-Augmented Generation, Generative AI Agents, Agentic systems, Agentic Workflows, Artificial Intelligence, OpenAI, Prompt Engineering, AI literacy, ChatGPT, LLM Application, Prompt Patterns, Context Engineering, Decision Intelligence, Tool Calling, Interaction Design, Multimodal Prompts, Large Language Modeling

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Michigan State University

    Become a Journalist: Report the News!

    Skills you'll gain: Interviewing Skills, Journalism, Media and Communications, Multimedia, Driving engagement, Electronic Media, Report Writing, Research Reports, Investigation, Research, Storytelling, Peer Review, Content Creation, Community Outreach, Ethical Standards And Conduct, International Relations, Data Collection, Rapport Building, Media Production, Writing

    4.7 stars, 1.7K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (1.7K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Chegg Skills

    Digital Marketing Channels and Ecosystems

    Skills you'll gain: Campaign Planning, Digital Marketing Campaigns, Digital Marketing, Marketing Channel, Cross-Channel Marketing, Customer Engagement, Digital Analysis, Journey Mapping, Digital Media Strategy, Digital Brand Strategy, Marketing Strategies, Driving engagement, Integrated Marketing Communications, Marketing Planning, Social Media Campaigns, Marketing Strategy and Techniques, Target Audience, Business Strategy, Strategic Planning, Business Communication

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Delivering, Promoting, and Sustaining Customer Value

    Skills you'll gain: Customer Relationship Management, Customer Relationship Building, Marketing Management, Environmental Social And Corporate Governance (ESG), Promotional Strategies, Marketing Operations, Marketing Effectiveness, Campaign Planning, Plan Execution, Promotions and Campaigns, Marketing and Public Relations, Strategic Marketing, Marketing Planning, Supply Chain, Customer Engagement, Customer Retention, Marketing Strategies, Customer Service, Advertising, Probability Distribution

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Geneva

    Particle Physics: an Introduction

    Skills you'll gain: Physics, electromagnetics, Laboratory Equipment, Physical Science, Radiation Protection, Science and Research, Experimentation, Research, Mathematical Modeling, Applied Mathematics

    4.4 stars, 966 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.4 (966) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Central Banks and Monetary Policy

    Skills you'll gain: Financial Policy, Financial Systems, Banking, Financial Market, Bank Regulations, Financial Regulation, Capital Markets, Market Liquidity, Economics, Loans, Economics, Policy, and Social Studies, Credit Risk, General Lending, Crisis Management, Crisis Intervention

    4.7 stars, 125 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (125) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • I

    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Marketing Planning, Product Marketing, Market Share, Marketing, Marketing Strategy and Techniques, Product Strategy, Customer Retention, Value Propositions, Target Market, Brand Strategy, Marketing Communications, Promotional Strategies, Customer Analysis, Branding, Market Analysis, Marketing Channel, Product Development, Market Dynamics, Business Intelligence

    4.8 stars, 695 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (695) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    Calculus for Machine Learning and Data Science

    Skills you'll gain: Model Optimization, Machine Learning Methods, Applied Mathematics, Calculus, Applied Machine Learning, Numerical Analysis, Machine Learning Software, Machine Learning, Data Visualization, Python Programming, Artificial Neural Networks, Deep Learning, Computer Programming, Derivatives

    4.8 stars, 970 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (970) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universiteit Leiden

    International Law In Action: Investigating and Prosecuting International Crimes

    Skills you'll gain: Court Systems, Legal Proceedings, Adjudication, Legal Strategy, Legal Hearings, Criminal Investigation and Forensics, Political Sciences, International Relations, Case Law, Law, Regulation, and Compliance, Policy Analysis, Research, and Development, Investigation, Case Studies, Child Development

    4.8 stars, 734 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (734) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    DeepLearning.AI

    TensorFlow: Advanced Techniques

    Skills you'll gain: Generative Adversarial Networks (GANs), Autoencoders, Generative AI, Tensorflow, Computer Vision, Image Analysis, Transfer Learning, Convolutional Neural Networks, Generative Model Architectures, Fine-tuning, Deep Learning, Keras (Neural Network Library), Model Training, Model Optimization, Applied Machine Learning, Artificial Neural Networks, Classification Algorithms, Model Evaluation, Distributed Computing, Visualization (Computer Graphics)

    4.8 stars, 1.7K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (1.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • P

    Politecnico di Milano

    Artificial Intelligence: an Overview

    Skills you'll gain: Machine Learning Methods, Unsupervised Learning, Supervised Learning, Machine Learning Algorithms, Machine Learning, Applied Machine Learning, Intellectual Property, AI literacy, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Legal Risk, Reinforcement Learning, Artificial Intelligence, General Data Protection Regulation (GDPR), Infrastructure Architecture, Dimensionality Reduction, Cloud Platforms, Deep Learning, Social Impact, Artificial Neural Networks

    4.6 stars, 889 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (889) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Western Australia

    Agriculture, Economics and Nature

    Skills you'll gain: Land Management, Economics, Environment and Resource Management, Environmental Issue, Water Resources, Natural Resource Management, Environmental Resource Management, Economics, Policy, and Social Studies, Environmental Policy, Supply And Demand, Public Policies, Cost Benefit Analysis, Policy Analysis, Climate Change Adaptation, Market Dynamics, Pollution Prevention, Resource Utilization, Market Trend, Production Process

    4.7 stars, 563 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (563) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…105106107…469

In summary, here are 10 of our most popular market research courses

  • Honors AI Agents for High School Students: Vanderbilt University
  • Become a Journalist: Report the News!: Michigan State University
  • Digital Marketing Channels and Ecosystems: Chegg Skills
  • Delivering, Promoting, and Sustaining Customer Value: Sage Publications
  • Particle Physics: an Introduction: University of Geneva
  • Central Banks and Monetary Policy: University of Illinois Urbana-Champaign
  • Marketing estratégico: claves para competir con éxito: IESE Business School
  • Calculus for Machine Learning and Data Science: DeepLearning.AI
  • International Law In Action: Investigating and Prosecuting International Crimes: Universiteit Leiden
  • TensorFlow: Advanced Techniques: DeepLearning.AI

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok