• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • T

    The University of Tokyo

    Studying at Japanese Universities

    Skills you'll gain: Language Competency, Adaptability, Student Support and Services, Program Evaluation, Student Services, Student Engagement, Academic Advising, Formal Learning, Planning, Multilingualism, Rapport Building, Program Development, Education and Training, Ability To Meet Deadlines, Project Planning

    4.8 stars, 457 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (457) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of California, Irvine

    Project Management Project

    Skills you'll gain: Work Breakdown Structure, Project Risk Management, Risk Management, Project Management, Project Scoping, Project Planning, Risk Mitigation, Scope Management, Project Schedules, Risk Analysis, Project Documentation, Project Estimation, Timelines, Cost Estimation, Scheduling, Accountability Frameworks, Budgeting, Accountability

    4.8 stars, 3.4K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (3.4K) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    Eindhoven University of Technology

    Ethics, Technology and Engineering

    Skills you'll gain: Ethical Standards And Conduct, Engineering Design Process, Business Ethics, Engineering Practices, Law, Regulation, and Compliance, Risk Management Framework, Social Impact

    4.6 stars, 832 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (832) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pearson

    Writing in Different Disciplines

    Skills you'll gain: Writing, Technical Writing, Writing and Editing, Technical Communication, Liberal Arts, Social Sciences, Research, Science and Research

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • Y

    Yonsei University

    Emerging Technologies: From Smartphones to IoT to Big Data

    Skills you'll gain: Apache Spark, Augmented Reality, Cloud Computing Architecture, Big Data, Wireless Networks, SPSS (Software), SPSS, Augmented and Virtual Reality (AR/VR), Cloud Computing, Cloud Services, Internet Of Things, Live Streaming, Cloud Platforms, Analytics, Telecommunications, Multimedia, Emerging Technologies, Mobile Development, Apple iOS, Display Devices

    4.7 stars, 2.2K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.2K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Virginia

    Design Thinking

    Skills you'll gain: Brainstorming, Design Thinking, Innovation, Ideation, Stakeholder Analysis, Creative Thinking, User Research, Journey Mapping, Human Centered Design, Stakeholder Engagement, Design Research, Project Scoping, Planning, Persona Development, Design Strategies, Project Planning, Value Engineering, Product Development, Strategic Thinking, Creativity

    4.6 stars, 301 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (301) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    BiteSize Statistics for Intermediate Learners

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Sample Size Determination, A/B Testing, Statistical Methods, Correlation Analysis, Statistical Inference, Statistical Modeling, Probability & Statistics, Predictive Modeling, Sampling (Statistics), Statistics, Analysis, Statistical Analysis, Predictive Analytics, Exploratory Data Analysis, Business Analytics, Scatter Plots, Model Evaluation, Regression Testing

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    Introduction to Marketing and Strategic Planning

    Skills you'll gain: Product Planning, Marketing Planning, Strategic Marketing, Product Strategy, Product Marketing, Marketing, New Product Development, Marketing Strategy and Techniques, Business Planning, Marketing Strategies, Marketing Management, Marketing Operations, Strategic Planning, Competitive Analysis, Promotional Strategies, Consumer Behaviour, Business Strategies, Decision Making, Value Propositions, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • R

    Rutgers the State University of New Jersey

    Supply Chain Analytics Essentials

    Skills you'll gain: Supply Chain Management, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Working Capital, Inventory and Warehousing, Supply Management, Data Analysis, Strategic Sourcing, Demand Planning, Logistics Management, Operational Efficiency, Data-Driven Decision-Making, Business Metrics, Manufacturing and Production, Financial Analysis, Data Visualization, Performance Improvement, Problem Solving, Critical Thinking and Problem Solving, Storytelling

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    The Cycle: Management of Successful Arts and Cultural Organizations

    Skills you'll gain: Fundraising, Resource Management, Fundraising and Crowdsourcing, Business Management, Organizational Strategy, Management Training And Development, Governance, Drive Engagement, Promotional Strategies, Marketing Strategies, Stakeholder Engagement, Business Planning, Marketing Communications, Marketing, Strategic Marketing, Marketing Planning, Planning, Driving engagement, Business Strategies, Performing Arts

    4.8 stars, 738 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (738) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Sage Publications

    Peer Review, Feedback and Decisions

    Skills you'll gain: Peer Review, Constructive Feedback, Editing, Professionalism, Writing, Writing and Editing, Ethical Standards And Conduct, Research, Resilience

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Glasgow

    Biomedical Visualization

    Skills you'll gain: 3D Modeling, Biomedical Technology, Scientific Visualization, 3D Assets, Anatomy, Virtual Reality, Web Content Accessibility Guidelines, Medical Terminology, Data Visualization, Medical Imaging, Augmented and Virtual Reality (AR/VR), Software Visualization, Disabilities, Augmented Reality, Animations, Technical Communication, Computer Graphic Techniques, Visual Design, Virtual Environment, Simulations

    4.6 stars, 536 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (536) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…102103104…469

In summary, here are 10 of our most popular market research courses

  • Studying at Japanese Universities: The University of Tokyo
  • Project Management Project: University of California, Irvine
  • Ethics, Technology and Engineering: Eindhoven University of Technology
  • Writing in Different Disciplines: Pearson
  • Emerging Technologies: From Smartphones to IoT to Big Data: Yonsei University
  • Design Thinking: University of Virginia
  • BiteSize Statistics for Intermediate Learners: University of Colorado Boulder
  • Introduction to Marketing and Strategic Planning: Pearson
  • Supply Chain Analytics Essentials: Rutgers the State University of New Jersey
  • The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok