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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IBM

    IBM Data Management

    Skills you'll gain: Dashboard, Data Warehousing, Extract, Transform, Load, Data Storytelling, SQL, Data Visualization, Dashboard Creation, Database Design, Data Security, Data Governance, Data Presentation, Descriptive Statistics, Data Migration, Data Store, Relational Databases, Data Management, Data Architecture, Databases, Excel Formulas, Business Intelligence

    4.7 stars, 19K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (19K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
    Status: Free trial
    Free trial
  • G

    Google

    Make the Sale: Build, Launch, and Manage E-commerce Stores

    Skills you'll gain: Order Fulfillment, Online Advertising, E-Commerce, Order Delivery, Order Processing, Order Management, Google Ads, Digital Advertising, General Sales Practices, Market Research, Marketing, Retail Management, Advertising Campaigns, Sales Strategy, Sales, Business Research, Retail Store Operations, Shipping and Receiving, Marketing Strategies, Market Trend

    4.8 stars, 2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (2K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    BI Foundations with SQL, ETL and Data Warehousing

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Data Pipelines, Linux Commands, SQL, IBM Cognos Analytics, Apache Kafka, Bash (Scripting Language), Apache Airflow, Shell Script, IBM DB2, Data Transformation, Data Visualization, Dashboard, File Management, Dashboard Creation, Star Schema, Database Management, Relational Databases, Stored Procedure

    4.6 stars, 25K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (25K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fractal Analytics

    Data Frameworks for Generative AI

    Skills you'll gain: Generative AI, Generative AI Agents, Retrieval-Augmented Generation, Enterprise Architecture, Metadata Management, Data Science, Machine Learning

    4.9 stars, 7 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.9 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Master Microsoft Office 365 and Power Platform

    Skills you'll gain: Microsoft Copilot, Microsoft Power Platform, Prompt Engineering, Microsoft Power Automate/Flow, Power BI, Microsoft 365, Multimedia, Microsoft PowerPoint, Dashboard, Microsoft Word, Microsoft Excel, Spreadsheet Software, Power Platform Architecture & Technical Design, No-Code Development, Data Visualization, Collaborative Software, Microsoft Office, Data Integration, Presentations, Data Analysis

    4.7 stars, 7.5K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (7.5K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • I

    IBM

    Generative AI for UI UX Design

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Generative Model Architectures, Prompt Engineering Tools, UI/UX Research, ChatGPT, AI literacy, Multimodal Prompts, Responsible AI, Persona (User Experience), AI powered creativity, LLM Application, User Interface and User Experience (UI/UX) Design, Experience Design, Artificial Intelligence, Large Language Modeling, Brainstorming, Human Centered Design, Wireframing

    4.7 stars, 12K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (12K) · Beginner · Specialization · 1 - 3 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Business and Financial Modeling

    Skills you'll gain: Risk Modeling, Risk Management, Cash Flow Forecasting, Business Modeling, Mathematical Modeling, Data-Driven Decision-Making, Statistical Modeling, Portfolio Management, Forecasting, Regression Analysis, Financial Modeling, Risk Analysis, Data Modeling, Business Analytics, Data Presentation, Quantitative Research, Presentations, Spreadsheet Software, Predictive Modeling, Microsoft Excel

    4.5 stars, 11K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (11K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    Generative AI SQL Database Specialist with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Database Design, LLM Application, Data Migration, Generative AI, AI Enablement, Database Development, Dashboard Creation, Software Documentation, SQL, AI powered creativity, AI literacy, Artificial Intelligence, Database Management, Data Visualization, Large Language Modeling, Data Analysis, Automation

    4.8 stars, 8.2K reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.8 (8.2K) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Applied Data Science with Python

    Skills you'll gain: Matplotlib, Network Analysis, Social Network Analysis, Feature Engineering, Data Visualization, Pandas (Python Package), Plot (Graphics), Data Visualization Software, Interactive Data Visualization, Model Evaluation, Applied Machine Learning, Supervised Learning, Text Mining, Statistical Visualization, Network Model, Data Manipulation, NumPy, Data Preprocessing, Natural Language Processing, Python Programming

    4.5 stars, 34K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (34K) · Intermediate · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • M

    Maven Analytics

    Complete Visual Guide to Machine Learning

    Skills you'll gain: Unsupervised Learning, Model Evaluation, Regression Analysis, Exploratory Data Analysis, Model Training, Applied Machine Learning, Time Series Analysis and Forecasting, Data Analysis, Model Optimization, Classification Algorithms, Statistical Analysis, Data Science, Machine Learning Methods, Forecasting, Statistical Methods, Data Preprocessing, Data Mining, Machine Learning, Supervised Learning, Business Intelligence

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Food Services, Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Wholesaling, Value Propositions, Competitive Analysis, Competitive Intelligence, Brand Management, Market Opportunities, Growth Strategies, Branding, Marketing

    4.8 stars, 5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (5K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • L

    LearnQuest

    AI Content Strategy – Performance, Ethics, and Adaptability

    Skills you'll gain: Content Performance Analysis, Responsible AI, Prompt Engineering, Campaign Management, Content Optimization, Content Marketing, Content Strategy, Web Analytics, Prompt Patterns, A/B Testing, Content Development and Management, Performance Measurement, Data Ethics, Marketing Operations, Workflow Management, Performance Metric, Content Creation, Content Management, Creative Design, Creative Thinking

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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